Sunday, January 30, 2011

“Rokstok Announces Development of Verragio Ring Builder”

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“Rokstok Announces Development of Verragio Ring Builder”


Rokstok Announces Development of Verragio Ring Builder

Posted: 27 Jan 2011 03:00 AM PST

Rokstok, a leading online diamond marketplace, has begun development of the Verragio ring builder to help consumers create custom engagement rings and wedding rings.

Buffalo, NY (Vocus/PRWEB) January 27, 2011

Rokstok aims at offering shoppers the ability to create custom engagement rings and wedding rings, with the development of the Verragio ring builder. Consumers can use the Verragio tool to design their ring in real time, so they have control over what the final piece will look like. In addition to the customization ability, they can take advantage of instant savings on diamonds when they purchase both the ring and the diamond at the same time.

"The Verragio tool will become very popular, because it provides a chance to be in the custom jewelry designer's seat and make important decisions," explains Andrew Moquin, president and CEO of Rokstok (http://www.rokstok.com), an online global marketplace for jewelry, including diamonds and rings of all kinds. "And any time you can save money by purchasing the diamond at the same time, you will be that much better off. It's a win-win situation."

Millions of consumers today are looking for the chance to customize their jewelry, especially when it involves engagement rings and wedding rings. The Verragio create-a-ring system provides the best opportunity for doing that online. Rokstok offers a wide variety of options to choose from, with something for every taste and budget.

To start with, shoppers select the setting of their choice from hundreds of vintage, modern and solitaire styles. Once they have done that, they will be able to select their choice of diamond, which comes with a lowest-price guarantee, from a stock of over 60,000 stones. Once the engagement ring or wedding ring is designed with the Verragio tool just as they want it, the person simply places the order.

"Customized rings are no longer a difficult wish, the way it might have been, years ago," adds Moquin. "Technology has simplified the process, and it's something everyone can affordably take advantage of."

About Rokstok:
Rokstok is a comprehensive online jewelry marketplace that brings together diamond wholesalers and jewelry customers. It specializes in helping meet people's needs for high-quality diamonds, engagement rings, wedding rings, custom designs, and more. Combined, its staff members have over 40 years of experience in the industry and are all trained by the Gemological Institute of America. To learn more about Rokstok, visit the website at http://www.rokstok.com.

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Andrew Moquin
Rokstok.com
1-888-296-4890
Email Information

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